Jyotsana Thakur is working as an Assistant Professor in Media Studies. She has a M. Phil and PhD in Journalism & Mass Communication and teaches both UG and PG Classes. She has 6 years of industry experience as Public Relations Officer and 8 years of teaching experience. Her areas of interest are Advertising, Corporate Communication, Brand Management, Social Media, New Media, Development and Communication, Small and Large Businesses, ICT, E-Learning, Blended Learning, Media Laws & Ethics, Consumer Satisfaction, Corporate Reputation, Issue Management and Crisis Management, Corporate Social Responsibilities, E-Commerce and E-Governance, Communication Strategies, Event Management. She is a Mentor and involved in various committees in her organization. She has published many research papers in reputed journals and presented/attended papers in both national and international conferences, seminars and workshops. Got an award “BUDDING RESEARCHER OF THE YEAR 2016” by the International Association of Research & Development Organization. She is a member of advisory/reviewer board of three reputed journals. She is a member of editorial boards in many National and International Journals of high repute.